The Diversity & Minority Owned General Merchandise Session

Held Virtually

Held on April 05, 2022 - April 07, 2022

Engage virtually in the Diversity & Minority Owned General Merchandise Session with ECRM Connect™ and drive category success year-round

This session is designed to introduce retailers to General Merchandise manufacturers and brands that are diversity qualified or minority owned. Certifications to include but not limited to: Ethnic Minority Owned- Disadvantaged Business Enterprise- Gay, Lesbian, Bi-Sexual or Transgender Owned- Veteran Owned-Disability Owned-Woman Owned Business. Categories included are Household Cleaning & Paper Products, Spring & Summer Seasonal, Pet, Housewares & Home Décor, School & Office, Consumer Technology, Sporting Goods, Automotive & Hardware, Baby, and Toy products. 

All Diversity Program costs are on average 50% off category program costs. Participate in multiple Diversity Programs for Buy One Get One 50% Off.

Buyers and sellers are paired based on categories, capabilities, and buyer objectives.

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Our Performance Guarantee

ECRM is the worldwide standard in connecting retailers and suppliers.

Our top priority is your success. We will deliver growth driving value through:


Guaranteed connections with the right buyers at the right time

Increased brand exposure to our vast buyer audience

Actionable insights and trends

We stand behind our performance 100%.  If you’re not satisfied, just let us know, and we will work with you to make it right.



Contact Tony

Tony Giovanini is our Senior Vice President of General Merchandise and is eager to learn about your business needs.

Call now Email Tony

Contact Craig

Craig Chmielowicz is our Senior Vice President, Health & Beauty Care and is eager to learn about your business needs.

Call now Email Craig

Contact Sarah

Sarah Davidson is our Senior Vice President of Grocery and is eager to learn about your business needs.

Call now Email Sarah

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