Get Your Products in Front of the Right People at the Right Time
Putting your best foot forward is always sound advice, but what if the problem is getting your foot in the door in the first place? ECRM is your spark, driving business opportunity by putting you in front of buyers at major chains who are in the product discovery phase. We put you in the driver’s seat so all you have to do is step on the gas.
laser-focused business solutions
Why Category Programs Beat Traditional Trade Events Every Single Time
Paying top dollar to set up a booth at a large industry trade show event hoping buyers will stumble across your brand is a shotgun approach to sales. ECRM Programs are all encompassing.
Take Advantage of our Relationships
We target buyers from major chains in your exact niche when they are ready to make buying decisions.
Guaranteed Meetings
You get guaranteed meetings, putting you face-to-face with several potential new clients.
Dedicated Preparation
We rinse and repeat this cycle over-and-over, coaching you on how to improve your product’s marketability.
Understanding Insights
Your itinerary is set, and ECRM staff are on-site to guide you during your stay. We try to make it as easy as possible, so all you need to do is show up.
laser-focused business solutions
Why Category Programs Beat Traditional Trade Events Every Single Time
Paying top dollar to set up a booth at a large industry trade show event hoping buyers will stumble across your brand is a shotgun approach to sales. ECRM Programs are all encompassing.
Take Advantage of our Relationships
Guaranteed Meetings
Dedicated Preparation
Understanding Insights
We target buyers from major chains in your exact niche when they are ready to make buying decisions.
You get guaranteed meetings, putting you face-to-face with several potential new clients.
ECRM’s client success team supplies a dedicated rep who gets to know your business inside and out.
We rinse and repeat this cycle over-and-over, coaching you on how to improve your product’s marketability.
Our Success Depends on Your Success
ECRM has a very unique business model, matching product suppliers and business owners with retail, foodservice, and pharmacy category managers and buyers that have a stated need for their products. We stay in business by ensuring our customers succeed. In the case of suppliers, that means we do everything in our power to make sure you get in front of the right people, at the right time, to not only make a sale but also forge a lasting relationship.
A Key Addition to Your Team
We have a dedicated team of passionate employees in our Client Success department. Your specific Client Success Manager is assigned to you when you participate in an ECRM Program. They will contact you immediately with an introductory interview and will walk you through the entire process. This rep is there to answer any questions you may have, to prepare you for your Program meetings, and help figure out where your sweet spot may be in presenting your product. You can think of them as a dedicated business coach, a key addition to your team.
Unique Insights
Our client success members work closely with our business directors who have unique insights from their direct contact with buyers. The knowledge they impart on product suppliers based on the background they have on buyer tendencies, requirements, and goals cannot be overlooked and should be used to your full advantage!
Our Technology Makes the Difference
Preparation
At the outset of your relationship with ECRM you will be given access to a preparation site, which is an online portal with all pertinent information for your Program. Here you can clearly and quickly review all of your appointments, including information about the buyers you’ll be meeting with. You’ll be able to view expectations so you can properly prepare for your meetings.
RangeMe Platform
The RangeMe platform allows you to build robust social-network-like profile pages with all the key information about your products. Over 5,000 buyers in our system have the capability to search this categorized platform when in the product discovery phase. If a buyer is interested in your product, they can communicate with you directly through the platform, or invite you to attend upcoming Programs, either virtually or in-person, that they may be taking part in.
ECRM Connect™
Whether you are on-site at a category Program or taking part in a virtual meeting, ECRM staff will provide directions on how to use the ECRM Connect app, a unique mobile and desktop online software application. This application is free and is known for its simplicity, allowing you to video conference directly with potential clients and take notes during each meeting that get uploaded instantly to the cloud and imported into our follow-up site. You can access information on who you will be meeting with and what their specific criteria are at the push of a button.
Buyer Follow-up is Critical
Connected seamlessly to the preparation site, the follow-up site houses all the notes from your initial meetings and provides benchmark notifications to remind you of which contacts you need to follow up with and when.
Client Testimonials
Don’t just take our word for it, hear directly from suppliers just like you in the testimonials shown here.
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