Take a deep dive into the future of the HBC category according to Mintel’s Trends 2025 report.

Take a look at just some of the hottest products that will be showcased at the 2016 Skin, Bath, Cosmetics & Fragrances event.

Learn more about what makes the ECRM Event format so powerful. 

Learn more about how ECRM can help streamline the follow up process after an event. 

Check out some tips that will help buyers follow up with suppliers after an ECRM event.

This video is a road map to help first time buyer attendees or buyers that just need a refresher, better understand what they can expect when they attend an ECRM event.

There is a ton that goes on during an ECRM event.  Watch this video to get more information about what suppliers can expect once they arrive at an event.

Learn about the tools available on the ECRM Connect application.

Before attending an event, learn about how meeting schedules are created and reviewed. 

Suppliers can learn about how making product information visible to buyers will help to create a successful event experience.

Selecting the correct categories and completing your company profile is imperative to creating a meeting schedule.  Learn more about how to complete this information before the event.

Learn about what to expect when preparing for an ECRM Event

The latest flavor and product innovation in the bath category.

As traditional skin care products add sun protection, sun care suppliers must step up their innovation in product development and merchandising.

Check out the beauty and personal care items that are leading the category. 

Inc.com columnist and CEO at Trepoint, Bill Carmody talks about how to have 50 quality new business meetings in 2 days.

Measuring promotional shifts in the circulars of the world’s largest retailer.

Check out what's hot in the cosmetics, fragrance & bath categories.

In part 1, Nix gives an overview of social media activity in the beauty category.

A video testimonial from a seller at ECRM's recent Skin, Bath, Cosmetics & Fragrances Event

Revlon's Pop-Up Shop -- and related social media campaign -- is making its way around the country.

The multicultural beauty consumer is becoming the norm.

Once relegated to spa days and slumber parties, face masks have gotten serious and earned a place in every skin-care regimen. 

2014 will be a year to remember in beauty for the power of niche and retailer exclusive beauty brands in the U.S.