Enstrom Candies: Bringing the In-Person Experience to Virtual Meetings
Co-owner Jim Simons used multiple cameras and a digital catalog to enhance the virtual experience
Delivering Awesome Virtual Buyer Presentations: How Total Cluster Fudge Does It
Founder Alisa Shakespeare shares how she create memorable virtual meetings
How to Tick Off a Buyer on LinkedIn (and What You Should Do Instead)
Before connecting with a buyer on LinkedIn, try following them and engaging with their content first
Want to Boost Your LinkedIn Engagement? Get Out There and Shake Some Hands!
Meeting your LinkedIn connections offline is a great way to increase your engagement with them online
Getting on the Shelf is Only the Beginning – You Need to Stay There!
Consistent communication with buyers is key to making sure your product – and the category – succeeds.
Nice Product, But What’s in it for the Buyer?
View your product launch from the prospective of the buyer and the retailer's category growth