Similar Articles
322 days ago

Touched By Nature Wins ECRM Europe Buyers Choice Awards

420 days ago

What's Next in Wellness: Emerging Trends & Ingredients

632 days ago

Edible Insects: Crawling Their Way into Retail & Foodservice

1135 days ago

Creative Nature, Merzdorf Win Euro Food Buyers Choice Awards

1479 days ago

European Retailers and Distributors Find Food Innovation in Berlin

1706 days ago

Wellness, Sustainability Driving Demand for Natural & Organic

1727 days ago

The International Cuisine Conundrum

1960 days ago

VIDEO: ECRM Discusses Veganism, Taste-Tests Insect Snacks

2052 days ago

Webcast: Nutritional Supplements: Hispanic Consumer Opportunities

2081 days ago

Consumers Seeking Holistic Nutrition & Weight Mgmt Products

2059 days ago

Americans Say Snacking Helps Relieve Stress & Boredom

2148 days ago

Apex-Brasil to Bring 10 Brazilian Suppliers to the International Foods EPPS

2178 days ago

Korea Agro-fisheries and Food Trade Corp. Helps Buyers Diversify

2214 days ago

Healthy Snacks, Protein-Rich Products Driving CPG Growth: IRI

2246 days ago

Marketing to Center-of-Store Shoppers

2261 days ago

A Brand New Lunchbox

2288 days ago

Video Playlist: 2016 Convenience EPPS

2305 days ago

Product Showcase: Upcoming Grocery Events

2340 days ago

KeHE Opens State-of-the-Art Distribution Center

2372 days ago

Phil Lempert's Pick of the Week (November 27)

2381 days ago

Snack Category Trends: Healthy Snacks Driving Growth

2435 days ago

Opportunities in the Vitamin and Supplement Industry

2554 days ago

Q&A with Bulu Box's Paul Jarrett

We recently launched Bulu Insights [BuluInsights.com] which is a SaaS platform that uses data to help companies create, revise, market and (re)launch successful products. It’s the software that I dreamed about as VP of Marketing for Complete Nutrition.


In 2010, I joined Complete Nutrition and climbed the ladder to become an Executive Board Member. We built a huge MarComm department, trained dozens of franchises and positioned Complete Nutrition and its products for success in a saturated market. The company’s growth skyrocketed. In fact, it was one the fastest growing supplement franchise in the U.S.!


Despite all the success at Complete Nutrition, I still couldn’t tell you exactly why a product was or was not selling. That is why I left and went on to buid BuluBox.com and BuluInsights.com