ECRM’s EPPS: A Startup Brand’s Perspective
Nothing But Real co-founder Mika Manninen chronicles his experience with ECRM’s process, platform, and people
Building Value For Consumers by Creating Brand Meaning
Santy's Adam Pierno provides insights on how brands can build a strong emotional connection to their consumers.
Americans Say Snacking Helps Relieve Stress & Boredom
Women's Marketing looks at what’s catching the consumer’s eye and what motivates them to munch.
Marketing Beauty Products on Mobile
Infographic from Women's Marketing about how mobile has changed the way we shop.
Marketing Food to Millennials
Women's Marketing's take on how millennial consumers are looking for a more personalized experience in retail—and that includes the supermarket.
ECRM Insights: Food Trends and the Wellness Consumer (Nielsen)
Nielsen's Director of Strategic Insights Andrew Mandzy presented trends on wellness consumers at ECRM's Snacks, Beverages & Grocery EPPS
Healthy Snacks Growth Outpacing Overall Food & Beverage Market
“Free From” Claims, Private-Label Sales Among Trends Growing Healthy-Ingredient Snacks Market
Tea: Ancient Beverage and More Popular Than Ever in 2016
From the ancient history to the current trends learn more about tea!
Nielsen to Present Healthy Food Trends at ECRM EPPS
Among the topics to be discussed are simpler ingredients, “food as medicine” and supplier transparency
Big Food, Little Food
Many traditional packaged food giants are now getting into the local/artisanal food buisness
Nielsen Announces U.S. Breakthrough Award Winners
Breyers, Cheez-It, Milk-Bone, Nasacort, Sally Hansen Among Brands Recognized
Snow Phipps Group Acquires ECRM
This strategic partnership will drive ECRM’s growth and continued commitment to delivering exceptional solutions for its clients.
Trends in Healthy Beverages
This infographic by Women's Marketing about how Hybrid, or fusion drinks are creating an entirely new category.
Apex-Brasil to Bring 10 Brazilian Suppliers to the International Foods EPPS
Get a sneak peek at the products that these Brazilian suppliers have to help differentiate a product assortment.
Industry Trends: On-Premise Adult Beverage
Learn about the latest trends and challenges facing the on-premise adult beverage industry.
Korea Agro-fisheries and Food Trade Corp. Helps Buyers Diversify
Learn more about the benefits of doing business with Korean manufacturers.
Phil Lempert's Pick of the Week (May 20)
Phil's Pick of the Week is Rigoni di Asiago Dolcedi Organic Sweetener
Phil Lempert's Pick of the Week (May 13)
Phil's Pick of the Week is Rawmio Gourmet Raw Chocolate Bark Simply Hemp
Build Stronger Relationships with Consumers: Tips for Food Brands
Women's Marketing explains how CPG brands can establish personal experiences and deeper connections with consumers.
Healthy Snacks, Protein-Rich Products Driving CPG Growth: IRI
Some of the largest gains last year registered by CPG companies came from companies targeting the market for protein-rich foods and 'mindful' snacks.
Expert Advice with Lily Chau of Staples Canada
Lily provides best practices for suppliers who are looking to start or who are currently doing business in Canada.
Phil Lempert's Pick of the Week (April 15)
Phil's Pick of the Week is Very Lazy Smoked Chopped Red Chilies
Three Mega Trends Impacting the Kids Food Industry
Millennial parents, multicultural children, and childhood obesity are influencing how industry players manufacture and market foods for kids
Marketing to Center-of-Store Shoppers
Women’s Marketing looks at how value conscious center-of-store consumers perceive CPG foods and offers effective marketing strategies to convert them.