Growing Up in the Candy Biz: Alina Morse, Founder and CEO of Zolli Candy
The 15-year-old CEO has led the sugar-free candy company on a stellar growth path
From Doubter to Convert: Diva International's ECRM Connect Experience
The ECRM virtual platform was “a dream to use” for VP of Sales Don Gonder
ECRM Connect Surpasses 25K Virtual Meetings Hosted; Adds New Features
New features include thought leadership content, Buyers Choice Awards and virtual networking
Smartshake and Gosili Wins Buyers Choice Award During Euro Homecare & Household Program
Participating buyers cast their digital votes based on product innovation and packaging
The Road to Retail: How Emerging Brands Can Get on the Shelf
CPG industry vets Bruce Montgomery and Tracey Priest offer insights on engaging the buyer community
Delivering Awesome Virtual Buyer Presentations: How Total Cluster Fudge Does It
Founder Alisa Shakespeare shares how she create memorable virtual meetings
The ECRM Virtual Session Experience: A Q&A with Overstock's Kate Soffe
The ecommerce retailer’s category manager discusses the ease and convenience of ECRM’s virtual platform
ECRM’s Virtual Session a ‘Seamless’ Experience for Clorox
The supplier showcased its vitamin and supplement products on ECRM’s new virtual platform
How TickKey Intl. Connects with Buyers Around the World via ECRM Virtual Solutions
CEO Donna Lucente says its the people and process behind ECRM that make the meetings seamless
The Art of Differentiation in the Face of Adversity
Branding expert & author David Brier on how companies can take action now to succeed later
New Virtual Platform Will Enable ECRM to Move Forward with All 2020 Sessions
The platform will feature the same process and experience as ECRM's in-person sessions
The Next Wave of Essential Products Will Help Consumers Cope with Isolation
With isolation likely to last for a while, consumers are seeking products that will bring a sense of normalcy
Tapping Emerging Brands to Fill the Gaps of Covid-19 Out-of-Stocks
There are a ton of great suppliers out there that can step up to fill consumers current needs
What Consumers REALLY Want in Snack, Coffee, Tea & Cocoa Products
Social media conversations reveal consumers unarticulated needs in these categories
Packaging Design Tips for E-Commerce Brands Seeking Success on the Shelf
Ecommerce packaging may not necessarily work in a physical store environment. Here's how to fix that.
Turn Customers into Influencers with ‘Instagramable’ Moments
Make your brand something your customers can’t wait to share with their friends
Is Your Brand Profitable?
Each retailer has different systems for calculating profitability – make sure you understand each.
The Long Tail of Assortment Optimization
Consider the benefits of having a smaller number of items on the shelf and in your portfolio.
Nice Product, But What’s in it for the Buyer?
View your product launch from the prospective of the buyer and the retailer's category growth