As Consumers Age, They Shop Across More Private Label Categories: PDG Insights
Get younger generations engaged with store brands early, and they will grow along with you
Retailers & Brands are Worrying Too Much About Tariffs: Here's Why
International sourcing expert and HRS Global CEO Corey Hamilton says the situation is not as bad as we think
Patience Leads to Purchase Orders for Home Fragrance Brand Fresh Scents
Andrew Allen says it may be painful playing the long game, but it’s worth it.
As a New Brand Owner, When is it Time to Make That 1st Hire? (And What Role do You Fill?)
Self-awareness is a key component to knowing what to look when it's time to expand your CPG team
Do You REALLY Know Who Your Shoppers Are?
Fresh Scent's Andrew Allen provides takeaways from a recent ECRM shopper insights roundtable
Following Up After the Buyer Meeting: Advice from Nutrition Smart's Joe Geier
The category manager has met with several hundred CPG brands across a dozen ECRM Sessions
Why Brands are Lining Up to Be Included in FabFitFun Subscription Boxes!
The e-commerce retailer has 1.3 million members and features themed boxes of full-sized products
How Brands Can Supercharge Sales With TikTok Shop
Interview with Edward Chen, Category and Business Development Manager, TikTok Shop
How to Get Your Brand in Front of 50 million Older Consumers
Silver Star Brands reaches older consumers looking for products that help them look and feel their best
Islandboy Spices Shows How to Network Like a Champ at ECRM Sessions
The RangeMe Premium subscriber squeezed every ounce of opportunity out of his time with us
How Fair Trade Helps Protect People, Products & The Planet
Fair Trade USA's Olga Preston shares the process and benefits of fair trade certification programs
Fantastic Follow Up: A Post-Meeting Game Plan for CPG Brands
You've completed that expo or ECRM Session; here's how to maximize your chances of success afterward
Soft Skills Matter When Pitching Buyers, Says ANGE's Clarissa Foote
Data and numbers are important, but so is building a rapport with the buyer
5 Reasons Why a Buyer Says "No" to Your Product (And How to Change it to a "Yes!")
There are many reasons why a buyer says no to your product line. Here are 5 reasons why, and how you can get to yes!
Six Questions for Success at Your Next Buyer Meeting
Here’s the information you need to provide retail buyers to convince them to work with your brand
Virtual is Here to Stay, Say Buyers
Even with in-person gatherings returning, there’s no denying the efficiencies of remote meetings
Love at First Sight: What Makes an Impulse Product Fly Off the Shelf?
Insights from a dozen buyers at ECRM’s Impulse, Front-End & Checklane session
How Click & Carry Landed Six Retail Deals at One ECRM Program
An innovative product, tons of prep, and a dynamic presentation were key success factors
Six Questions for Success at Your Next Buyer Meeting
Here’s the information you need to provide buyers to convince them to work with you
As We Venture Out More, What Happens to the Household Care Category?
The pandemic caused a huge shift in the way consumers shop the category. Which of these changes will stick?
