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ECRM Content Gateway
The ECRM Content Gateway is a platform on which buyers, sellers, marketers and merchandisers can find actionable information published to help them – and their businesses – to more effectively compete. Its content includes case studies, company profiles, columns from industry experts, promotional insights, and multimedia, as well as “how-to” information on how to best leverage ECRM’s digital, event and analytics tools.

Viewers are encouraged to share their thoughts and opinions related to articles on the site, and are invited to submit columns or content ideas of their own by contacting Joseph Tarnowski, VP of Content, jtarnowski@ecrm.marketgate.com
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Archive Listing (614 Results)
TABS to Unveil its 10th Annual VMS Study at ECRM EPPS
Dr. Kurt Jetta will present TABS' latest research on consumer, promotional and sales trends of vitamins, minerals and supplements
Podcast: Marketing Impulse Items Against the 6 Human Needs
There are six human needs that drive our behavior. In this podcast, Trepoint CEO Bill Carmody discusses how to tap into these needs to boost sales of impulse items.
What is 'American Food' Anyway?
Most foods that typical Americans eat is not typically American food
Consumers are Bringing the Spa Experience Home
Facial masks, wraps, bath bombs, and cleansing devices are among the products consumers are using to create a spa-like experience in the comfort their homes.
Diet, Vitamin & Sports Nutrition Insights
Learn about the latest product trends discovered at the Diet, Vitamin & Sports Nutrition EPPS. 
Behind the Scenes: ECRM’s Travel Team
ECRM Travel Agents Tracey Barrett and Christopher DeJesus ensure that retail buyers get to their meetings on time – even in the face of winter storms
Podcast: Negotiating Foreign Distributor Contracts
TLB Consulting's Timothy Bush discusses how to avoid seven pitfalls when developing a contract with a foreign distributor
Industry Trends – Foodservice
Check out the latest trends in foodservice
Kantar Retail to Host Health & Wellness Conference this April
The conference will be held April 4 in Jersey City, N.J. and will feature presentations from CVSHealth, Google, Facebook, and Wakefern
5 Shopper Trends Shaping the Future of Beauty Retailing
WSL Strategic Retail's Kristine Martinek shared beauty shopper insights trends during her presentation at ECRM's Cosmetics, Fragrance & Bath EPPS
Salty Snack Sales Sweeten With Healthier, Alternative Ingredients
The snack category is undergoing a change to healthier formulations to beter address demand from health-minded consumers
10 Pet Product Trends to Watch in 2017: Packaged Facts
Look for durable products for dogs and cats focused on functionality, safety, style, customization, and more
Walgreens Supplier Relations Based on Openness, Transparency
ECRM's Merchant Team of the Year - Health & Wellness is clear up front with its expectations from suppliers to ensure a long-term mutually beneficial relationship
Walgreens’ Merchandising: A Tailored Omni-Channel Approach
The ECRM Merchant Team Award winner for the health and wellness category adapts its merchandising strategies to the stores and platforms that deliver the greatest impact
Walgreens Health & Wellness Sourcing: Open Eyes, Ears, Doors
Walgreens, ECRM's Merchant Team of the Year - Health & Wellness, aims to be first and best with product innovation
What Makes A Successful Health & Wellness Brand?
Last year more than 2,400 health and wellness products were launched in the U.S. –but only 10% will likely last. 
Podcast: Four Strategies to Help you Kick off 2017 Right
This week's podcast -- Timothy Bush offers tips on starting the year right for suppliers looking to get into big-box retail
QuintilesIMS' Doug Long Discusses U.S. Pharmaceutical Outlook
QuintilesIMS VP of Industry Relations Doug Long discussed pharmaceutical trends during ECRM's Retail Pharmacy - Branded Rx & Vaccine EPPS
Packaged Facts to Host Webcast on Culinary Trends
Packaged Facts Research Director and Regular ECRM speaker David Sprinkle to moderate a free interactive webcast on emerging food and beverage trends
EPPS Educational Session Preview: Convenience & Impulse
Digital marketing expert Bill Carmody gives a sneak peek of his upcoming educational sessions on the customer journey and marketing impulse Items