ECRM Euro Efficient Supplier Introductions: A Seller's Experience  5/10/2020

Andrzej Grudniok, CEO, Merzdorf Fine Food

In this podcast episode, ECRM's Joseph Tarnowski speaks with Andrzej Grudniok of Merzdorf Fine Food, which makes high-protein healthy snacks made from chicken breast fillets. The company won a Buyers Choice award at last year's ECRM Euro Food session, and while we were looking forward to seeing him again this past March in Rome, unfortunately the coronavirus pandemic prevented that from happening. In place of the session, we launched several European Efficient Supplier Introductions last week, and he was able to present his products to buyers virtually during our Euro Snack ESI.

During the discussion, Andrzej gives us his interesting origin story with details on how the company and its product evolved to where they are now. He talks about the challenges caused by the pandemic, and how he's embracing virtual solutions like our ESIs and virtual sessions to get in front of buyers during this time of travel restrictions. 

He also provides some interesting insights into delivering a powerful virtual presentation, and having seen his actual ESI presentation, I can tell you firsthand that you'll get a lot of great tips from him. If you can, watch the video below and you'll see what I mean!

Click here to see the full lineup of ECRM Euro Efficient Supplier Introductions

Listen to the podcast (view the full video interview below)


John Van der Valk

ECRM Europe

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