ECRM Data Featured in PG Products Showcase  8/3/2015


Progressive Grocer's Summer Products Showcase is a quarterly special report with a focus on trends among select product categories. it's summer edition includes a cover story on new product trends based on IRI's New Product Pacesetters Report, which offers benchmark analysis of exceptional first-year CPG sales success of new products.


The remainder of the Products Showcase, which begins on page 16, covers trends and insights in several product categories, including Center Store, Refrigerated and Frozen, Perishables and Nonfoods, and includes data and insights from ECRM Data's Ad Comparisons research.

Joseph Tarnowski

VP Content
ECRM

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