Education & EPPS Programs
Tuesday, April 21, 2026
Educational Session: NielsenIQ
30 minutes

Tuesday, April 21st | 5:00 PM - 5:30 PM

Details coming soon

Wednesday, April 22, 2026
The BAM Blueprint - Turning Sponsorships into Sales
20 minutes

Wednesday, April 22nd | 8:00 AM - 8:20 AM
 

In a 2026 marketplace saturated with omnichannel noise, the most critical gap for a brand to bridge is the "Last Mile." Traditional awareness is no longer enough; sales velocity is the only victory lane that matters. Join the leadership of Brand Activation Maximizer (BAM) for a strategic masterclass on the BAM Blueprint TM—a proprietary "Sponsorship-to-Sales" architecture designed to transform consumer passion into measurable momentum across every vertical.

Our Blueprint connects high-emotion triggers—such as a NASCAR pit stop or a mobile marketing unit —directly to the professional kitchen and the shopper's countertop.

Kris Parlett, Communications Director
Brand Activation Maximizer, LLC