Education & EPPS Programs
Wednesday, February 19, 2025
Beyond the Basics: Trends Shaping Center Store Shopping
30 minutes

Join NIQ’s Patrick Dougherty as he explores the latest trends in center store categories, including baking, spices, breakfast foods, canned, dry, and boxed foods, as well as condiments, sauces, spreads, and snacks this winter. In this session, Patrick will highlight emerging consumer preferences, innovative product developments, and market dynamics that are influencing these vital segments of the grocery store. Discover how trends in health and wellness, convenience, and flavor innovation are reshaping consumer choices and driving demand in the center store and snacking categories. This session is essential for industry professionals seeking to adapt their strategies to meet evolving shopper needs and capitalize on new opportunities in the winter market.

Patrick Dougherty, Director of SMB Acquisition
NielsenIQ