Despite supply chain issues, record high inflation, and shrinking display space, the candy aisle continues to outperform other categories in the store. Circana’s Daniel Sadler will examine key drivers fueling the candy category, including:
What segments are growing/declining
Seasonal performance
Impact of Price/Inflation
Consumer behaviors
Opportunities to drive growth.
Dan Sadler is a Principal of Client Insights at Circana (formerly IRI), providing insights and solutions to the industry. He has spent his entire 25+ year career within the CPG industry, with the last 10 years dedicated to the confections market and manages the partnership between Circana and many confection manufacturers.
This is a great networking event giving participants the opportunity to discuss relevant industry topics in a round table format with fellow industry professionals sitting at the table.
Conscious Consumers- Wayne Bennett, SVP of Retail, ECRM
Discuss the ongoing trends around purpose driven and sustainable products and initiatives
Industry Trends- Patrick Dougherty, Director- SMB, Grocery, NielsenIQ
Discuss the latest trends across retail and how it impacts our categories, brands, and decisions.
Masterful Marketing- Joe Tarnowski, VP of Content, ECRM
Discuss how brands and retailers can best collaborate on marketing efforts that get consumers into the stores and buying their products..
Generational Trends in CPG – What Are You Seeing?- Bethany Gomez, Managing Director, Brightfield Group
Each generation approaches wellness differently. Today, brands are honing on these generational differences, using them to target accordingly. Led by Bethany Gomez, Managing Director of Brightfield Group, this roundtable will ask participants to discuss the key generational differences they are seeing affect their industry and business, as well as those trends guiding brand strategy.