Consumers are becoming increasingly concerned with the ingredients of the products they put on their skin and hair

Women’s Marketing looks at the innovative trends at retail that put the consumer in the spotlight.

Insights and happenings from the ECRM EPPS events held in February.   

Take a look at just some of the hottest products that will be showcased at the 2016 Hair Care & Multicultural.

Women's Marketing's Ann D'Adamo dives into the role social media plays in the path to purchase for Latina women.

Natural, ethnic, treatments and color are hot trends in hair, according to buyers and sellers at ECRM's recent event

The who's who of the hair care industry presented the hottest products.  Review trends from the event!