Nielsen Study: Battle of the Sparkling Wines 1/26/2016
Bubbly. Sparkling Wine. Champagne. Prosecco.
No matter what you call it, a chilled glass of French-born Champagne or Italian-sourced prosecco is a little glass of heaven to those who drink it. That’s proven by sparkling wine sales in the U.S., which have been on an upward trend in recent years, showing 10% growth in the last 52 weeks ending Oct. 25, 2015.
- Prosecco sales grew 36%, while Champagne sales grew 8%
- Prosecco is only 14% of sparkling wine sales, while Champagne still accounts for 20%
- Prosecco’s price per bottle averages $12, while Champagne averages $52 Read the full story to learn more about these twinkling holiday staples.