Social Media & Beauty Presentation Slides Now Available 7/23/2015
Brad Nix, Partner with Brand Chorus, discussed social media and the beauty category during ECRM's Skin, Bath, Cosmetics & Fragrances event last month in Atlanta.
During his presentation, Nix touched on the challenges and opportunities of social media and presented a variety of tangible, take-home strategies specifically relevant to the skin, bath, cosmetics and fragrances categories.
He illustrated why social media is an enormously valuable strategic tool and no longer an after school project, and demonstrated how all of this relates to strengthening beauty businesses. Nix wrapped up the discussion with engaging, real time examples of what is working, who is “getting it," and how social media can help accelerate your brand.
Brad Nix, Partner with Brand Chorus, presenting at ECRM's Skin, Bath, Cosmetics & Fragrances event