Webcast: Nutritional Supplements: Hispanic Consumer Opportunities  10/11/2016


ECRM and Packaged Facts invite you to join us for our upcoming webinar on the topic of Hispanic Consumer Opportunities in the Nutritional Supplements Market. This free webcast will be held on Wednesday, October 26th, at 2:00-2:45 p.m. EST.

Click here to register for the webcast

Sales growth in the overall nutritional supplements market in the U.S. is being driven by population patterns, aging, rising consumer involvement in management of personal health and nutritional concerns, and a growing expectation for specialization and personalization of products. In this free webinar, Packaged Facts joins with ECRM to provide a data-rich analysis of how these trends are playing out in the Hispanic consumer marketplace.

The following topics will be discussed:

  • The larger context of attitudes and behaviors in relation to food, nutrition, and exercise (including sports nutrition)
  • Patterns by Hispanic heritage, gender, age bracket, household income, and other socio-economic variables
  • Retail shopping patterns, including role of Internet for product information and purchasing
  • Key product types for Hispanic consumers, including prenatal and children’s market opportunities
Moderator: Joe Tarnowski, Vice President of Content at ECRM
Presenter: David Sprinkle, research director for Packaged Facts.


Joseph Tarnowski

VP Content

Post a Comment